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Privacy Policy

Last updated: January 2025

1. Introduction

Lofingo Pvt. Ltd. ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

2. Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us, including:

  • Name, email address, and contact information
  • Business information and store details
  • Payment and billing information
  • Account credentials and preferences
  • Communications with our support team

Automatically Collected Information

We automatically collect certain information when you visit our platform:

  • IP address and device information
  • Browser type and operating system
  • Pages visited and time spent on site
  • Cookies and tracking technologies
  • Usage patterns and analytics data

3. How We Use Your Information

We use the information we collect for the following purposes:

  • Provide, maintain, and improve our services
  • Process transactions and send related information
  • Send administrative and marketing communications
  • Respond to customer service requests
  • Monitor and analyze usage trends
  • Detect and prevent fraudulent activities
  • Comply with legal obligations

4. Information Sharing

We may share your information in the following circumstances:

  • Service Providers: With third-party vendors who assist us in providing our services
  • Business Transfers: In connection with mergers, acquisitions, or asset sales
  • Legal Compliance: When required by law or to protect our rights
  • Consent: With your explicit consent for specific purposes

We do not sell, trade, or rent your personal information to third parties for marketing purposes.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information, including:

  • Encryption of data in transit and at rest
  • Regular security assessments and updates
  • Access controls and authentication mechanisms
  • Secure data storage and backup procedures
  • Employee training on data protection

6. Cookies and Tracking

We use cookies and similar tracking technologies to enhance your experience. You can control cookies through your browser settings. Our use of cookies includes:

  • Essential cookies for site functionality
  • Performance cookies for analytics
  • Marketing cookies for personalized content
  • Third-party cookies from integrated services

7. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

  • Access and receive a copy of your data
  • Rectify inaccurate or incomplete information
  • Delete your personal information
  • Restrict processing of your data
  • Data portability
  • Object to processing
  • Withdraw consent

8. Data Retention

We retain your personal information only as long as necessary for the purposes outlined in this policy or as required by law. When we no longer need your information, we securely delete or anonymize it.

9. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware of such collection, we will delete the information immediately.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place to protect your data during such transfers.

11. Updates to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.

12. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

Email: [email protected]

Address: Gaur City, Greater Noida, India

Data Protection Officer: [email protected]